These images are advertisements for Dr.Dre Beat headphones. I think the white background in the top image is effective at making the product stand out, and red and white work well together. I also like the angle of view in the top image.
The bottom image uses a spotlight effect to highlight the product, and reminds me of a spotlight on a stage performer. This helps to show that this is a musical/entertainment product. The lighting also creates shadows around the base of the headphones. However, part of the product blends in with the black background, which means it doesn't stand out as well as the white background.
This is my my photo of beats
This my take on the images above. I first tried tungsten lighting but i didn't like because it made the background to dark and the out come wasn't to good. Then i used flash lighting to brighton up the background and used some fishing wirer to make it float. I then used Photoshop to take out the wirer by using the heal tool and the clone stamp. I like the final out come because the lighting makes it look like an advertisement for the Dr.Dre headphones. This is one off my best images I have take because it looks like an advertisement image.